Believing in something definitely makes it easier to get out of bed in the morning and at Rame Marketing I believe that all businesses, no matter their size should have access to no bull***t, best in class marketing activities tailored directly for todays audience.
So what does that mean? Well I believe in the principles of the traditional marketing processes, the 4 P’s of marketing, segmentation, targeting and positioning, the importance of combining your marketing activities into an integrated plan.
But I also understand that some of these principles have evolved and whilst their basis is still important, the routes to market and the available channels are now more varied and complex.
This provides both opportunities and threats as on the one hand there are more options to promote your business but your audience has access and visibility to more of your competition.
So I believe in giving my clients a voice and helping them stand out from the crowd.
The internet has opened us up to global competition and how things used to be done might not be appropriate now. But with the right plan, I believe I can improve your marketing activities and help your business succeed and grow.
I know the world is changing, driven by new technology and I believe that businesses need to harness that technology to move forward and protect their revenues and profits.
Today it’s about getting the right balance between traditional marketing and online marketing channels and I understand both.
If you’re sitting reading this thinking that if you wait long enough all this internet and social media stuff will disappear, then you need to revise those thoughts.
I believe that change is inevitable and the businesses that grab the opportunities will be the winners in the battle for survival.
If you share those views and would like some marketing help and support get in touch. Call 01803 413481 or email [email protected]
Andrew Leon Walker
PS: Feel free to forward to your colleagues and friends